UNITING STRATEGY-MAKING EFFORT

UNITING STRATEGY-MAKING EFFORT

• A firm’s strategic plan is a COLLECTION of strategies
• Separate strategies must be unified into a COHESIVE, company-wide action plan
• Pieces & layers of strategy should FIT together like pieces of a PUZZLE
• Consistency among business, functional, & operating strategies comes from strategy-makers’ allegiance to BUSINESS objectives

Previous slide

Next slide

Back to the first slide

View Graphic Version