Student-Led ‘Bald Is Beautiful’ Effort to Help Cancer Research

FOR IMMEDIATE RELEASE
Date: 10-05-2012

Joe Wills
Public Affairs
530-898-4143 

California State University, Chico’s Up ’til Dawn student leaders will shave students’ heads and sell barbecue Tuesday, Oct. 9, to raise money and awareness for St. Jude Children’s Research Hospital.

Up ‘til Dawn’s student executive board and committee members as well as other volunteers will have their heads shaved in Trinity Commons from 11 a.m. to 2 p.m. The Up ‘til Dawn leadership team will sell hamburgers, chips and soda for $5, with all proceeds donated to St. Jude.

“Bald Is Beautiful” will be held as part of an Up ‘til Dawn awareness campaign. The theme for the barbecue was chosen after members of the executive board visited the hospital in late July and saw firsthand the effects chemotherapy has on patients.

“When we toured the hospital, we quickly saw that, no matter what these kids were facing, they still happy and smiling,” said Tony Benuzzi, student director for Up ‘til Dawn. “Being bald is beautiful because it means the chemo is working. To patients, this means they have a chance to beat the cancer, and if you have a chance, you have hope.”

The Oct. 9 event is sponsored by Carl’s Jr., Barber Jon and Campus Cutters and will feature musical entertainment from All Pro DJ’z.

CSU, Chico has raised more money for the patients of St. Jude than any other college campus for five of the six past years, and was the fastest campus to raise more than $1 million for St. Jude.

More than 2,500 participants will be in CSU, Chico’s Acker Gym Nov. 5 for Up ‘til Dawn, which is sponsored at colleges and universities nationwide. This year’s letter-writing party will take place from 4 p.m. to midnight and feature a Memphis theme.

St. Jude Children’s Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. St. Jude is the first and only pediatric cancer center to be designated as a Comprehensive Cancer Center by the National Cancer Institute. Founded by late entertainer Danny Thomas and based in Memphis, Tenn., St. Jude is the only pediatric cancer research center where families never pay for treatment not covered by insurance. 

###