Institute for Sustainable Development



Conference Program
Thursday, November 1, 2007

Conference sessions and events will be held in our Bell Memorial Union Building (BMU) except where noted.

Click on the links below to jump to each theme schedule for Thursday:

Thursday, 7:30 a.m. - 4:00 p.m.
BMU Auditorium - (Main Lobby)

REGISTRATION - Please make sure you stop here first to pick up your registration packets and events tickets.
Please Note: Limited quantities of conference programs will be available at the registration table. If you do not plan to collect a printed program at the conference, please print your double-sided personal registration confirmation and itinerary and bring it with you to the conference to limit the amount of paper used for this event.

7:30 a.m. - Continental Breakfast will be served in the Bell Memorial Union Auditorium during registration.

NOON: Break for lunch

Thursday Keynote Addresses

Thursday, 1:00-2:15 (BMU Auditorium)

A.G. Kawamura, Secretary
California Department of Food and Agriculture
The Promise of Sustainability Lies in Enlightened Leadership
The kind of leadership that understands the fundamentals from our past create the platform upon which the technologies of the day can converge to build an enduring society. It's what a renaissance is all about. For agriculture, the task is to create abundance in the areas of food, fiber, and fuel for all and teach the world how to thrive.

Thursday, 2:30-3:45 (BMU Auditorium)

Ann Cooper, Chef, Educator, Author, & Consultant
Director of Nutrition Services, Berkeley Unified School District
Lunch Lessons: Changing the Way We Feed Our Children
Join me in my mission to change the way our children are eating. Together, we’ll tackle outdated district spending policies, commodity-based food service organizations, political platforms with no mention of school food or child health — and ultimately the USDA — to ensure that kids everywhere have wholesome, nutritious, delicious food at school.
Obesity has reached pandemic proportions in America, and the CDC has stated that Obesity related illness has overtaken cigarette smoking as the number-one cause of preventable death in our country. Changing the way we feed children and changing school lunch and the paradigm surrounding what we teach children about food and nutrition must happen if we are to save the coming generations from this impending crisis. My seminar will explore how unique programs in schools across the country can help reverse this trend by supplying healthier foods in school and educating children about their food choices.

Thursday, 4:00-5:15 (Laxson Auditorium)
(See Video)
David Orr, Paul Sears Distinguished Professor of Environmental Studies and Politics and Chair of the Environmental Studies Program at Oberlin College
Some like it Hot . . . But lots more don't: The changing politics of climate

Organic Farming & Food Conference
Thursday, 8:00-12:00 in BMU Rm. 210
Co-Sponsored by CCOF

8:00 a.m. Welcome and Opening
Fred Thomas, Project Manager CCOF Foundation, Going Organic Project and Jennifer Ryder Fox, Dean of the College of Agriculture at CSU, Chico

8:00-8:50 Session A: Sustainability of Organic Farming
How new materials are evaluate
d - Jennifer Ryder Fox, CSU, Chico College of Agriculture
Dr. Fox will discuss the criteria and process for evaluating materials for the U.S. federal organic standards. Dr. Fox is vice-chair of the Organic Materials Review Institute and dean of the College of Agriculture at CSU, Chico.
Farm manager responsibilities to promote economic and environmental sustainability - John Carlon, River Partners and Sierra Cascade Blueberry Farm
Do organic standards ensure good stewardship? Essential aspects of good management will be discussed and compared by a long-time local organic farmer, John Carlon, who has grown organic blueberries for over a decade in Butte County under the brand name Sierra Cascade Blueberry Farm. He is also the president of River Partners that has restored over 6,000 acres in the Central Valley improving flood control while bringing back critical wildlife habitat.

9:00-9:50 Session B1: Monitoring to Ensure Sustainable Management
How can you determine if your management is promoting sustainability? What parameters can indicate if you are getting off course? This session will explore
different kinds of monitoring methods to guide decision making.

Economic Monitoring - Roger Ingram, UC Cooperative Extension, Placer and Nevada Counties
Monitoring the financial aspects of a business is critical for ensuring that resources are being allocated efficiently. This session will examine the characteristics of a fiscally healthy enterprise. Roger Ingram is the UC Cooperative Extension livestock and natural resources farm advisor for Placer and Nevada Counties. Roger is well known for his "‘low impact" livestock handling classes, organic livestock knowledge, and small enterprise production practices.

10:00-10:50 Session B2: Monitoring to Ensure Sustainable Management
Biological Monitoring
- Cliff Kitayama, Scientific Methods, Inc.
Pest management can be an expensive and challenging aspect of food production. Careful monitoring can save money and benefit the environment. Cliff Kitayama is an organic mandarin grower in Butte County and is co-owner of Scientific Methods, Inc. The company has been providing innovative monitoring methods and designing low impact pest control on the West Coast and Mexico for over 25 years.

11:00-12:00 Session C: Social Sustainability of Organic Food Production
Social Sustainability of Organic Food Production - Greg Massa, Massa Organics
What does food production have to do with social sustainability? How can consumers have better connections with sources of local, nutritious food? Greg Massa operates Massa Organics with his wife, Raquel Krach. He will describe how direct marketing has reconnected his farm to the local community.

The Built Environment

Thursday, 8:00-8:50 (BMU 303)
Promoting Alternative Transportation in our Region and Forging Collaboration
Beverly Gentry, CSU, Chico, Jim Peplow, Butte County Association of Governments, Michael Miller, Butte College, Tom Varga, City of Chico, and Eric Teitelman, City of Oroville
Hear from regional transportation leaders how they contribute to local alternative transportation. This panel, composed of large regional employers and local government agencies, will provide information on sustainable transportation they practice and services they provide. Topics may include regional and local promotion of bus ridership, biking, walking, remote parking, and other opportunities to decrease single-driver vehicles on local roadways. Join and encourage collaboration in our region with questions and ideas after panelist presentations.

Thursday, 9:00-9:50 (BMU 303)
Creating a Sustainable Campus through Integrated Planning
WRNS Studio, John Ruffo and Pauline Souza
Wonder how to bring sustainable practices to all parts of your campus? This session begins with a discussion of green concepts and tools for reducing our environmental footprint and moves into a deeper analysis of how sustainability directly applies to campus academics, operations, and business. The most common barriers to sustainability will be identified as a first step toward an integrated planning approach that will help you move sustainability forward on your campus.

Thursday, 9:00-9:50 (BMU 209)
Green Building with Structural Insulated Panels
SIPerior Homes, Todd Harris and Bill Yoskowitz
SIPerior Homes serves Butte and surrounding counties. We are composed of two environmentally concerned builders who over the years have realized the short comings of traditional stick-and-batting construction, who have scrutinized the various alternative construction methods, and who have identified Structural Insulated Panels as the superior building material with which to promote "Green Building." This presentation will use video, power point, question and answer, literature, and samples to describe SIP composition, methods of use, and the numerous advantages to using SIPs for home construction.

Thursday, 10:00-10:50 (BMU 303)
The evolution of energy efficient, sustainable, High-Performance buildings for a healthy and productive office/classroom environment

Tate Access Floors, Leslie Ward
Earn 1.5 CEU for attending this session which will cover the topic of how this Integrated Building Design Approach can improve your facility with Improved Indoor IEQ, Reduced Energy Costs, Flexibility (Churn & Technology), Reduced Life-Cycle Costs, LEED Certification, Perceived Higher Build Cost vs Reality.
Topics to be discussed include Raised Floor Systems - building a flexible office environment, Underfloor Air - a cleaner working environment, Modular Wiring - plug & play, Indexed carpet tiles - eliminate adhesives and carpet scrap.

Thursday, 10:00-10:50 (BMU 209)
Topic 1: Green Tags and Carbon Trading: How to get noticed and make money while reducing your effect on Global Warming
Salas O'Brien Engineers, Inc., Carl Salas
Today carbon is on the front page of every paper, in the stump speech of every politician, and is often the lead story on the evening news. As a result, the sustainability professional must understand the concept, the metrics, and the market as he or she develops the corporate (or institutional) “green” program (aka sustainability plan). Basic knowledge requires an understanding of Why has carbon taken such a firm grasp on the American and world psyche; and What is the carbon footprint and how can I change it? In summary, in this lecture, we will decode the confusing concepts and help you determine how Green technology can actually provide income! We will provide a helpful overview of “what’s out there” in terms of value, and – as importantly – what’s coming relative to the “cap and trade” market this is developing.

Thursday, 11:00-12:00 (BMU 303)
Green Demonstrations 2.0: updates, reflections and new directions
Strategic Energy Innovations, Stephen Miller
At last year's conference presenters from Strategic Energy Innovations (SEI) shared highlights from green residence hall demonstrations at universities in California and Hawaii. That session provided an overview of the program structure, the steps taken in implementing these sustainable demonstrations, and ideas about how to leverage the outcome. This year the SEI team returns to share updates on these initial demonstrations, highlighting how the university stakeholders have leveraged the demonstrations to advance sustainability efforts on their respective campuses. Presenters will also highlight new demonstrations at California schools focusing on how the demonstration model is being tailored to meet the particular needs of these nontraditional campuses. Taken as a whole, this presentation will illustrate how green showcases on campus are a highly adaptable and effective model for leveraging sustainability within institutions of higher education.

Thursday, 11:00-12:00 (BMU 209)
Topic 2: A Successful Energy Audit IS Your Sustainability Plan

Salas O'Brien Engineers, Inc., Carl Salas
Despite all of the vanishing glaciers and fears of oil output peaking or water becoming scarce, the public at large and your manager will continue to “default” to the fact that energy is cheap. Our reality, therefore, is that every human decision will be to “talk green but go for first cost.” It is a behavior that the “Sustainability Professional” will continue to be burdened with. This lecture will provide a new way to develop an old energy audit with an eye towards “success criteria." The sustainability professional will be given a quantitative pathway to help management visualize and embrace the new “values” being assigned to waste, water, emissions, “carbon," transportation, and materials. In this way, the energy audit will provide the foundation for a larger-scale Sustainability Plan.

Thursday, 1:00-2:15 (BMU 209)
Beyond Green Buildings - Way Beyond
WinSol, Fred Klammt
While green buildings are a wonderful step in the right direction, what good is it when construction waste dominates all other waste, when indoor air is loaded with toxins, when 20%+ of world's children live in slums, and when green buildings' designs do not translate into projected (promised) operational savings. We need to do more than design green buildings. We need to capture green intentions in building operations. The life cycle cost (LCC) of operating a building are 5-15x higher than its design and construction. An existing or new building can reduce its eco-footprint, generate more carbon than it consumes, provide a healthy indoor environment, and be cheap to operate. On the front-end: The building industry accounts for more than one-third of all waste generated. While reusing and recycling are wonderful practices, good design and appropriate use of materials in the front-end is more important. On the operating end: A negative carbon footprint during the operation of a building is the design criteria we need to be aiming for. This presentation will provide an overview using biomimetic, industrial ecology, cradle-to-cradle (TM) principles, and related existing databases to design buildings that celebrate an abundance of energy, human ingenuity, and comfort.

Thursday, 2:30-3:45 (BMU 209)
Sustainability at Multiple Scales: Planning, Landscape Architecture, and Architecture
Sasaki Associates, Scott Smith, and Kelly Schoonmaker
Designers from Sasaki Associates will discuss two Sasaki projects at CSU, Chico: the Wildcat Activity Center (WAC), and the First Street Landscape Master Plan. Each of these projects addresses sustainability at multiple scales and illustrates the importance of integrated design. The panel will discuss how the WAC and the First Street Master Plan function together in the larger context of the campus, the integrated design process for the project, illustrated with examples of specific design and coordination issues, and show how the design team reconciled the overreaching goal of sustainability with the sometimes contradictory requirements of the LEED credit system. The WAC team includes 19 consultants in addition to the architecture, landscape architecture, and interiors teams. The WAC is programmed to achieve a LEED Silver (or better) rating.

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Images and Ideas About the Natural World

Thursday, 1:00-2:15 (BMU 314)
What can we do through imagery?
Avenue 9 Gallery, Local Artists and Poets
Maria Phillips, Kathleen Lawrence-Davis, Rex Burress, and Bob Garner

Adopting the premise that art is not just something of beauty but also has function and "agency," the four presenters will address four different aspects describing the possibilities of enacting change--and conserving resources--through imagery. Maria Phillips will offer an assessment of the state-of-the-art in this regard locally in Chico and the North State; Kathleen Lawrence-Davis will present a brief history of artists who have preserved in pictures, or in fact, precious natural resources and special places; Rex Burress will do a reading of an essay written especially for this occasion—related to what he calls "The Aesthetics of Life," as will Bob Garner, a local poet and a highly regarded visual artist.

Thursday, 2:30-3:45 (BMU 304)
Inner Sustenance: from poems to songs and the art of giving voice
Susan Wooldridge, Author of Poemcrazy and Steve Cook, Chico Singer-songwriter
Susan brings tools that will help you feel excited about writing poems about who you are, where you come from, and where you are going. Participants may also write love songs to themselves, each other and the earth. Singer Steve Cook will be there to help transform poems into songs and sing them in the form of rock, blues, reggae, and rap.

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Sustainable Business Practices

Thursday, 10:00-10:50 (BMU 314)
Reasons, Explanations, Results, and Take Aways- Sustainability Assessment for the City of Chico conducted by CSU, Chico's SEED Students

Taylor Bass, Social Entrepreneurs Emerging with new Direction (SEED)
Social Entrepreneurs Emerging with new Direction (SEED) is a student-run organization that focuses on businesses and their relationship to the environment. SEED strives to both create young social entrepreneurs, as well as support them in their personal development and the growth of their environmental projects. SEED functions in two main ways: as an Environmental Business Consulting Firm and as a funding body for future student projects. For the Environmental Business Consulting Firm, teams of students conduct SCORE assessments and suggest improvements with a variety of organizations. SEED offers a variety of solutions to business using a bottom line and big picture approach. SEED was started as a project for the Jack Rawlins Environmental Award, but will continue as a sustained project.

Thursday, 11:00-12:00 (BMU 314)
Sustainability Within the Tourism Industry

Mark Reiser, Alaska Outdoors
A presentation comparing and contrasting sustainable business practices within the tourism industry from the perspective of a small business within one of the fastest growing segments of the tourism industry.

Thursday, 1:00-2:15 (BMU 312)
A Practical Guide to Promoting Sustainability in Your Work Environment
CSU, Chico - Regional & Continuing Education, Debra Barger and Janna Sterling
Business operations offer significant areas for improved sustainable practices. Learn how one entrepreneurial unit of Chico State models sustainability in terms of employee behaviors, business processes, environmentally friendly procurement, and resource sensitive printing and marketing. Based on outcomes achieved through our collaboration with a non-profit organization, Strategic Energy Innovations, we will share audit tools for energy, water, waste, transportation, and product lifecycle analyses that can yield concrete, immediate progress on greening office practices. Learn how both employer and employee efforts contribute to synergy on sustainability and how to apply these lessons to your work environment.

Thursday, 1:00-2:15 (BMU 303)
Farming Clean Energy: Supporting Sustainable Agriculture
Exploring options for expanding support for clean energy adoption within California's agricultural sector

Stephen Miller, Strategic Energy Innovations and Thor Bailey, Ag Biomass Council Inc.
Clean energy technologies offer us the means for powering our homes, farms, and businesses. Production of renewable energy is emerging as an industry with major potential for rural economic development in California, benefiting the region’s wealth of farms and agribusinesses, in addition to helping the region address its air quality and growth challenges. Session leaders will focus on the newly established San Joaquin Valley Clean Energy Organization (SJVCEO), and the ways that the SJVCEO intends to support clean energy adoption within California’s agricultural sector. Session leaders will review the SJVCEO and its planned Farming Clean Energy Conference, designed to target farmers and agri-business owners and the practical actions that they can take to develop successful on-farm renewable energy projects.

Thursday, 2:30-3:45 (BMU 303)
Funding For Agriculture Environmental Mitigation Systems
Ag Biomass Council, Inc., Thor Bailey
Production of renewable energy and other value added products from biomass is emerging as an industry with major potential for rural economic development in California.
Session leaders will focus on the need and proposed criteria for a revolving loan fund and or tax incentives to help project developers with limited resources for small scale systems cover the cost and prepare feasibility studies for biomass conversion projects.
The session will also include the logistic and economics issues associated with diverse feedstocks from Agriculture, Forest & Urban residues, and the most cost effective methods of disposal that meet air & water quality compliance regulations.

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Sustainability Across the Curriculum

Thursday, 8:00-8:50 (BMU 304)
Tales of Collaboration: How Butte College and Chico State have facilitated student transition into the Minor in Managing for Sustainability
Tracy McDonald, CSU, Chico and Susan Carey, Mimi Riley, and Andy Vranich, Butte College
In this session, faculty from Butte College and Chico State will describe their experiences of working collaboratively to bring sustainability into their respective curricula and facilitating the transition from Butte College and Chico State's Minor in Managing for Sustainability. The Butte College Articulation Officer will speak of the impetus for this collaboration.
Finally, students enrolled in the minor will describe their experiences of conducting sustainability audits, being successfully selected as one of the first ten undergraduate Net Impact chapters, and job opportunities that have come their way as a result of enrolling in the Minor.

Thursday, 9:00-9:50 (BMU 304)
The Managing for Sustainability Program: The Student Perspective
CSU, Chico, Tracy McDonald & Students Minoring in Managing for Sustainability, Emmanual Baha, Matt Volk, Maggie Cole, and Eric Masch
Students in the interdisciplinary Managing for Sustainability Program will discuss their experience in the program and opportunities that have risen as a result of their involvement in the program. Topics covered will be practical skills acquired, participation in the new chapter of Net Impact, networking opportunities, internships, and job prospects.

Thursday, 11:00-12:00 (BMU 304)
Reduce, Reuse, Recycle, Rot: A look at a Recycling and Composting Education Program for K-8 Grade Students
CSU, Chico - AS Recycling Program, Cheri Chastain and Susan Schultz
The Recycling And Rubbish Exhibit (R.A.R.E.) is a two-part program that offers Butte County residents of all ages a chance to learn the 4 R's: Reduce, Reuse, Recycle, and Rot. The first part of R.A.R.E. is an exhibit consisting of over 20 hands-on interactive displays covering topics ranging from the evolution of trash, anatomy of a landfill, composition of trash, to composting with worms, hazardous waste, and recycling around the world. The second part of R.A.R.E. consists of an in-class follow-up compost workshop. Students learn the importance of composting and build a worm bin to keep in the classroom. This presentation will discuss the RARE approach, the importance of the topics covered, and success stories.

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Training the Next Generation

Thursday, 1:00-2:15 (BMU 304)
Tool Kit for Sustainability Implementation
Science Applications International Corporation (SAIC) at NASA Ames Research Center, Justine Burt
The noble day-to-day work of implementing projects that steer your organization in a more sustainable direction is challenging. There are myriad technical, financial and psychological barriers that can impede success. In this presentation, Justine Burt will discuss various sustainability management system tools that sustainability champions can use to address these barriers and successfully implement projects. Tools include sustainability framing that is aligned with your organization’s mission, relationship-building with key stakeholders, cost-benefit analyses, life cycle analyses, technical feasibility studies, and pilot projects. Ms. Burt will present several examples from her program management work at NASA Ames Research Center in Mountain View, CA and the StopWaste Partnership in Alameda County, CA.

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What Can We Do?

Thursday, 8:00-8:50 (BMU 312)
The Community of Coffee, Peru to Chico: An Opportunity for Empowerment in Fair Trade
Liza Tedesco, Community Member
Fair Trade can have an empowering effect on a coffee growing community, fostering the local economy, environment, and culture. What then, does Fair Trade mean for communities like Chico? How can Fair Trade empower our community to become more conscientious in thought and more sustainable in action? Using intimate images of this Andean town and the Chico community as backdrop, we will explore concrete ways on how to expand the ideals of Fair Trade, fostering a relationship between producer, consumer, and ourselves. We will discover a real humanity in Fair Trade: Community.

Thursday, 9:00-9:50 (BMU 312)
Sustainability and Personal Health
Agryll Medical, Aldebra Schroll, MD
This session will address with attendees the critical relationship between our personal health choices and potential impact on environment. The priorities for health advocates and sustainability advocates have multiple areas of overlap, and it is critical to bring this discussion to a personal level.

Thursday, 10:00-10:50 (BMU 312)
Sustainability 101 - Sustainability for Dummies
Chico Sustainability Group, Tom Barrett
This presentation discusses basic sustainability topics and issues for those new to sustainability. Topics will range from defining sustainability to discussing how one can achieve sustainability in their everyday life.

Thursday, 11:00-12:00 (BMU 204 - Lounge)
Conversation Cafe: Finding Common Ground for the Common Good
CSU, Chico - The Institute for Sustainable Development, Jennifer Rotnem, Jim Pushnik, Taylor Bass, & Kim Weir
Finding solutions to the obstacles along the path towards sustainable development requires that people who normally don’t talk with each other begin to do so. How do we begin the critical conversations about how to promote sustainable values and practices to achieve sustainability? Where are we now and how did we get here, in terms of unsustainable lifestyles, environmental practices, and economic systems? Where do we go from here? Answering these questions and others is essential to finding common ground, but how do we discuss and hash out our differences about how to achieve a sustainable future in an increasingly polarized society. The conversation café format will allow people the time and space to hold a respectful conversation for the purpose of listening and sharing about sustainability and bring us one step closer to finding common ground.

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Thursday, 8:00 a.m. to Noon
Tour the Big Chico Creek Ecological Reserves

BCCER Hiking Tour
Jeff Mott, Reserves Director
CSU, Chico
Maximum group of 25 people so sign up for this in advance.
Group to meet at 8:30 a.m. at the Highway 32 Park and Ride (East Lot) and carpool to the reserves.

This hike is a moderately difficult trek from the BCCER headquarters to Big Chico Creek and back. The tour will take approximately 4 hours. The tour leader will be Jeff Mott, director of Ecological Reserves for CSU, Chico. The group will observe a multitude of wildlife and birds, discuss fire ecology of the area, habitat programs, and the local geology. Each hiker should wear long pants, hiking shoes, and bring along sun protection, water, binoculars, if available, and a lunch. There is some poison oak along the trail so long pants are advisable.

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