News Release Guide

University Communications (UCOMM) publicizes a number of campus events, programs, and activities by writing and sending news releases. However, our staff size prevents us from covering many newsworthy items, so we encourage other departments to work with us to share important and exciting news from their area.

To publicize your event or program through UCOMM, please do the following:

• Compose a news release using our step-by-step guide. Follow each step carefully to ensure the necessary information is included.
• Send your completed release to Media Relations Coordinator Mike Drummond at mdrummond@csuchico.edu for proofing and/or editing. You may be contacted with questions or requests for more information.
• Submit news releases on upcoming events at least two weeks in advance. News releases on program achievements may be submitted up to a month following the achievement.

Once UCOMM has edited your release, we will post it to the University’s news page, distribute it to the appropriate media outlets, and include it in the on-campus media clips roundup.

If you are unsure whether you should write a release, please check with Mike Drummond at mdrummond@csuchico.edu prior to drafting one. For questions or concerns, contact UCOMM at 530-898-6492.

Note: If the release is about an upcoming event, include information about accessibility and a statement of accommodation.