Marketing 101: Fundamentals for the Non-Marketing Professional in Higher Ed- Apr. 17

Monday, Apr. 17, 2023, 11 a.m.–noon

You know marketing is helpful but how exactly does it work and what are the benefits? In this interactive workshop, you'll identify how a solid marketing plan can support and amplify your existing efforts and create an action plan to immediately implement core marketing concepts that benefit your customers and your team. Demystify marketing by utilizing best practices, branding and audience personas to build your marketing toolkit with the goal of making your life easier and increasing the value of the services you provide.

Register via April's CSU's Cross-Campus Collaboration schedule.

This training is interactive, so attendance is limited CSU-wide. Registration is on a first come, first-served basis, so don't delay! If you register then can't attend, please cancel your registration so another may have your virtual seat - thank you.

Audience: All campus staff, faculty, and managers. This is a CSU-wide training.

Sponsors: CSU CO Learning & Development and Chico State's Staff Professional Development.

If a reasonable accommodation is needed, please contact L&D@calstate.edu in advance (minimum of 72 hours is requested) and we will connect you with the workshop facilitator.

Contact Jessica Plascencia via Teams with questions or email pdev@csuchico.edu.

View additional upcoming trainings on the Staff Development calendar.