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November 14, 2016

Local Sales Competition Challenges Chico State Students

Sweet 16 Sales Competition contestants
Sweet 16 Sales Competition 2016 competitors.

A group of Chico State students are gaining valuable real-world sales experience preparing for the Sweet 16 Sales Challenge, an annual local competition hosted by the University’s Seufferlein Sales Program. Eligibility for the competition is open to all students taking Marketing 473 (“Strategic Personal Selling”) during the fall semester. This year, 88 students participated in two rounds of role plays. The top five students from each section and the student with the highest overall score were then selected to compete in the Sweet 16 on Friday, December 1.

To test their skills, the competitors will participate in a 12-minute sales role play scenario for Aerotek, a leading staffing agency. Students will be tasked with convincing an employee from a mock engineering company to contract with Aerotek to hire professional engineers for its next project. 

More than 50 executives and recruiters from the Seufferlein program’s corporate partner companies will judge the role plays, which are streamed live into six judging rooms. The top four finishing students will receive cash prizes totaling $1,250.

The competition is preceded by a corporate mixer and speed interviewing event on Thursday, December 1 at 6:30 p.m. in Colusa Hall. All Chico State students are invited to attend this event to hone their sales skills; dress is business casual.

The Seufferlein Sales Program receives support from 23 corporate partners including ADP, IBM, Aerotek, Henry Schein, and State Farm. The program is a full member of the University Sales Center Alliance (USCA) and has been named to the national Sales Education Foundation’s list of top university sales programs for the past five years.

This year’s Sweet 16 Sales Challenge competitors are:

  • Austin Burback
  • Sarah Campbell
  • Max Dickstein
  • Victoria Ferrene
  • Cassidy Goga
  • Olivia Gulsvig
  • Marissa Heck
  • Jennifer Kelly
  • Benjamin Panconi
  • Meghan Rackley
  • John Roeckl-Navazio
  • Krisma Root
  • Nou Phai Jay Vang
  • Nathan Wiley
  • Mallory Winston
  • Avery Wolfe

For more information, please contact the Seufferlein Sales Program at 530-898-3840.

Sheryl Manies
Seufferlein Sales Program
College of Business


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