Elissa Raigosa

Elissa Raigosa graduated in 2011 with a BA in Economics and an option in International Economics. She works at 5.11 tactical(opens in new window), an internationally distributed apparel company that outfits law, military and first responders at their design development headquarters in Irvine California. 5.11 Tactical, the leader in the tactical industry, has been ranked on 500.Inc(opens in new window) in top privately held companies for revenue growth. In her role as project manager within the marketing department, Elissa works with many teams in their domestic and international offices, bringing campaigns, promotions and all collateral to their distributers and sales team through various mediums. 

In a recent email she stated that “My background in economics has been instrumental in aggregating all our marketing metrics through our various platforms. I analyze our key performance indicators with recommendations on future investments where we are seeing a high return on investment in relation to our initial marketing and sales goals from each quarter.”

Elissa added that “Having a background in economics has been extremely beneficial in helping me understand the various methods of reviewing data sets, as well as my apperception of business models that are essential in being a successful leader in the competitive landscape of the apparel industry. I will continue building on the analytical foundation my economics degree helped set and apply it in the continued growth of my career.”