CSU, Chico News

Students Among Top Performers at Regional Sales Competition

Date: 04-28-2009

Kathleen McPartland
Public Affairs
Tim Heinze
Finance and Marketing

Professor Tim Heinze, Department of Finance and Marketing, and four students traveled to the Western States Collegiate Sales Competition at Arizona State University in Phoenix and brought back several awards, $2,500 in prize money and a second-place award that was only a hair’s width behind the winning team.

Chico was one of five universities that sent teams to the April 18th event. The other campuses were Northern Arizona University, Arizona State University, CSU, Bakersfield and CSU, Fresno.

“Usually, when people say they narrowly missed winning, they may mean by a few points,” said Heinze, who teaches marketing and is also the director of the department’s new professional sales program. “We missed first place by 3/10ths of a point, scoring 86.61 points out of a possible 100 to CSU, Bakersfield’s 86.92. The students were incredible, and each of the four students won impressive awards and came away with a total of approximately $2,500 in prize money.” Students on the team were Gillian Leeds, James Newman, Ryan Pomeroy and Drew Lewis.

Leeds was the overall second-place winner. Newman and Pomeroy won runner-up awards, and Drew Lewis won the ADP (a competition sponsor) runner-up award.

The students competed in two role-playing scenarios of 15 minutes each in which they acted as a sales representative for either ADP, a provider of payroll services, or Liberty Mutual, two of the sponsoring companies. Judges from the companies acted as buyers and critiqued the students’ sales presentation performance.

“Working with Gillian, James, Ryan and Drew, four students who I consider to be among Chico State’s brightest and best, was a privilege,” said Heinz. “These four spent an incredible amount of time preparing for the WSCSC, all of it outside of class. In addition, they attended two corporate training events in San Francisco and Sacramento. Multiple recruiters at the event told me that they were very impressed with the quality of the Chico students and planned to further their recruiting efforts on campus.”

The competition is funded by the sponsoring companies ADP, Liberty Mutual, Enterprise Rent-a-Car and ASU.