Overview of available assets

Our brand is more than a name or a logo.

The power of the Chico State brand relies on a coordinated and consistent application from our campus partners. If you need brand guidelines that go beyond digital platforms see the Visual Identity Guide for approved design and visual communications direction.

Official brand marks

Here you can find access to digital logos that are permissible across each campus digital communications platform. Actively supporting these standards enables each campus unit to work more strategically and achieve a greater impact and reputational lift with a lower level of investment and resources. Gain access to our Adobe CC Library and start using the identity assets. 

Have a design or brand request?

We are here to help. If you need more visual support or branding assistance that goes beyond the assets provided here please reach out to us using this Support Ticket: Site Add-Ons & Special Features.

Looking for approved fonts and typography styles?

For Web and digital applications, CSU, Chico's approved typeface is Source Sans Pro. It is a clean, sans-serif typeface that closely approximates University approved typography in Web and digital environments.

Source Sans Pro is available for use, free of charge, from Google Fonts.

Visit the Graphic Standards for Web page to see the framework typographic styles.