Alarice Sy

Graduated: 2012
Field: Analyst/Consultant, Technology

Alarice Sy(opens in new window), who graduated in 2012 with a BA in Economics, is senior campaign manager at Drawbridge Inc(opens in new window)., in Millbrae, California. After graduation Alarice worked as an intern for Pandora(opens in new window) in Oakland, California, where she researched markets for advertisers. In early 2014 Pandora promoted Alarice to client services coordinator, and after only 5 months in this position, they promoted her to performance account manager. In August 2016 she joined Drawbridge as senior campaign manager where she is currently analyzing Internet traffic and managing other analysts. According to their Drawbridge(opens in new window) “is built using probabilistic, or predictive, technology that observes user access patterns, demographics, interest segments, and other information to make predictions about consumers and their device ownership.” (Last revised 10/6/16)