College of Business

Sweet 16 Sales Challenge

.    Sweet 16 Sales Challenge logo
2022 Sweet 16 Sales Challenge 

The Sweet 16 Sales Challenge is a local Chico State sales competition that takes place during the fall semester. This semester, we have 331 students in our program and our looking to have 64 students participate in live role plays that are streamed to corporate partner judging rooms.

Attending the Sweet 16 Corporate Connect and judging the competition are benefits of Corporate Partnership with the Seufferlein Sales Program. 

Thursday, October 6th:

  • Breakfast Kickoff (7:00am-7:45 am)
  • Round 1 Individual Role Play with (8:00am-12:00 pm)
  • Lunch and Round 2 Announcement (12:00pm-1:00 pm)
  • Break (2:00 pm -2:30 pm)
  • Networking event (Glenn Lawn, 2:30pm-4:00pm)
  • Break (4:00pm-4:45pm)
  • Black Tie Dinner Event (5:00pm-8:00pm)

Friday, October 7th:

  • Breakfast (7:00am-7:45am)
  • Team Role Play (8:00am-11:00pm)
  • Break(11:00pm-11:30pm)
  • Lunch and Awards (12:30pm-1:30pm)
  • Pictures (1:30pm-2:00pm)

ssp logo

usca, University Sales Center Alliance


For assistance filling out your application, please visit our office in Glenn 206 or email  


Contact Us

Seufferlein Sales LinkedIn PageSeufferlein Sales Instagram

Glenn Hall Room 206


Thomas Villa
Executive Director 

Kristen Chatham
Program Manager

Finn Blacker
Operations Assistant  

Natalie Bourn
Corporate Relations Assistant 

Ashley Gay
Corporate Relations Assistant

Chad Haller
Marketing Assistant

Hannah Taft
Marketing Assistant

Tyler Shaw
Operations Assistant

Ian Howes
Operations Assistant

Lia Vansoest
Competition Coach 

David Gross
Competition Coach

Annie Belter
Operations Assistant

Leah Swaigen
Operations Assistant

Letter from the Executive Director

"The Seufferlein Sales Program (SSP) finished the 2022/2023 academic school year with 544 students enrolled in our program representing 64 different majors! Whether you are an engineering, IT, communications, liberal arts, computer science, really any major,  we want you to come check out our 21 unit sales certificate." Read the whole letter for our Executive Director here.

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